Tag: Vodafone

Vodafone Aagomoni 2018 – Where Tradition met Technology


Ogo amar Aagomoni Alo

Jalo Pradip Jalo …

Whenever I come across the word ‘Aagomoni’, this famous song sung by Shipra Basu starts playing in my mind. Then, I remember the magical and sonorous voice of Birendra Krishna Bhadra.

Ashwiner Sharodo-prate beje utheche aloko-monjir

Dharanir Bohir-akashe antorit Megha-mala

His voice continues to rule the heart of Bengalis. Whenever I think about radio, the first thing that comes into my mind is the voice of Birendra Krishna Bhadra. I remember my grandfather used to change the batteries of his radio on the eve of Mahalaya, irrespective of their condition; so that he can listen to it in a seamless manner. It has become a habit for me to get at up quarter to 4 am on the day of Mahalaya and to listen to ‘Mahashashur Mardini’ on the radio.



The onset of Mahalaya heralds the countdown to Kolkata’s most iconic cultural event, Durga Puja. The invitation to attend the 18th edition of Vodafone Aagomoni topped up my Mahalaya celebrations. Vodafone Aagomoni is a signature pre-Durgotsav event, held every year on the eve of Mahalaya. This year too it gifted its invitees with a nightlong grand musical extravaganza, saw performances from music and dance legends – Hari Haran, Rituparna Sengupta & troupe, Debajyoti Mishra, Rupankar Bagchi & Konineeca Banerjee, Lopamudra & Subhamita, Band Advaita, Bickram  Ghosh and team, to name a few.

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The program began with the traditional lamp lighting ceremony by Hari Haran, Rituparna Sengupta and Shivan Bhargava. This was followed by a conventional welcome performance with the rhythm of the ‘dhakis’ or drummers. The tone for the evening was set with a dance performance based on the legendary tale of ‘Mahashashur Mardini’, presented by Rituparna Sengupta, Avirup Sengupta & troupe.

Tradition meets Tech

Vodafone Aagomoni is a traditional event. But this year something special happened. Vodafone is well known for its innovative products and futuristic vision. Taking its digital transformation initiative ahead, Vodafone Idea had brought two Vodafone Buddies. Buddy is a humanoid designed by Vodafone, to provide a seamless, engaging brand experience for its customers.  These robots interacted with patrons at the Aagomoni celebrations and encouraged them to shake a leg at popular songs. This is a first of its kind initiative in the Indian Telecom Industry.

Kudos to Vodafone Idea for bridging the gap between tradition and technology. It was done in the best possible manner.

Wish everyone a Shubho Mahalaya and a Happy Durga Pujo.


Disclosure: This is a sponsored post written in association with the brand. The author was invited to attend the event. All thoughts and opinions expressed herein are the author’s own. Click here to read the full ‘Statement of Disclosure’.    

Vodafone and Nokia to create first 4G network on Moon in 2019



Source: Youtube Screen Grab

Earth’s natural satellite, Moon to get its first 4G network. Vodafone 4G network on the Moon is going to be a reality in 2019. Vodafone Germany has announced to create the first 4G network on the Moon to support a mission by PTScientists in 2019. The company has appointed Nokia as its technology partner to develop space-grade network weighing less than a bag of sugar.

PTScientists is working with Vodafone Germany and Audi to achieve the first privately-funded Moon landing. The mission is due to launch in 2019 from Cape Canaveral on a SpaceX Falcon 9 rocket.  This move will enable first live-streaming of HD video from the Moon’s surface to a global audience.

“Vodafone’s network expertise will be used to set up the Moon’s first 4G network, connecting two Audi lunar Quattro rovers to a base station in the Autonomous Landing and Navigation Module (ALINA). Nokia, through Nokia Bell Labs, will create a space-grade Ultra Compact Network that will be the lightest ever developed – weighing less than one kilo, the same as a bag of sugar.”, Vodafone said in a statement.

“Vodafone testing indicates that the base station should be able to broadcast 4G using the 1800 MHz frequency band and send back the first-ever live HD video feed of the Moon’s surface, which will be broadcast to a global audience via a deep space link that interconnects with the PTScientists server in the Mission Control Centre in Berlin.”, the statement added.

4G networks are energy efficient as compared to its predecessors. If this mission is sucessful, we may get to see the launch of 5G networks on Moon. 5G network is still developing stage and trials are expected to begin 2019 or early 2020.




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