Mutual Fund investment – A systematic approach to achieve your financial goals

Investment is a great option for wealth creation over time. Investors generate money by putting their ‘money to work’. They do so by investing in stocks, bonds, mutual funds, precious metals, real estates and business. Their objective is to buy those assets that increase in value to generate additional cash. Today, I am going to share one such method with you – Bluechip mutual fund investment.


So, what is Bluechip mutual fund investment? A mutual fund investing in stocks or shares of bluechip companies is called Bluechip mutual fund investment. Bluechip companies are well established and financially sound companies that can operate profitably even under adverse economic conditions. There are a lot of players that offer Bluechip mutual fund investment. While comparing their offerings and return on investment, we have found ICICI Prudential Bluechip Fund to be the best. Their Assets under Management (AUM) for the month of August 2018 stood at ₹19,835.81 crores.


Mutual fund investments in Bluechip companies are considered to be one of the safest and reliable investments due to their less volatility. Riskometer marks Bluechip mutual fund investments as ‘moderately high’ – the investor is willing to accept a moderately high-level risk to maximise the potential returns on investment. With ICICI Prudential Bluechip Fund one gets an opportunity to invest in select large-cap companies that boasts of a proven track record and quality management. Their portfolio consists of large-cap stocks from various sectors, which have carefully selected by experts.

Why should you invest?

  • Less volatility: ICICI Prudential Bluechip Fund invests only in India’s Leading Companies that have a sound balance sheet. These companies are well-known for their long record of stable and reliable growth.
  • Steady Growth: ICICI Prudential Bluechip Fund follows a ‘buy and hold’ strategy. This saves the investors from the temporary fluctuations in the stock’s price and lets their money grow with the overall growth of the market.
  • Source of income: Bluechip companies have a track record of paying regular dividends to its investors. In simple terms, the dividend amount is the interest earned on your investment.
  • Combat Inflation: We all know that the Govt. of India has fixed an inflation target of 4 (+/- 2) per cent. It means that the purchasing power of our currency is going to depreciate by 2 to 6 per cent. This can be compensated by the returns on your investment so that your purchasing power doesn’t degrade.
  • Accomplish goals: The ICICI Prudential Bluechip Fund is aimed at those who want to achieve higher financial goals, like buying a new home, buying a car, starting a new business, saving for child’s education or marriage etc. It also helps one to maintain a comfortable lifestyle even after marriage.

One can start their journey as an investor with ICICI Prudential Bluechip Fund via Systematic Investment Plan (SIP) with just ₹100 and invest in large-cap companies. SIP improves financial discipline as it allows hassle-free investments at regular intervals. It prevents one from the pitfalls and can yield much better returns over a long period of time. The strong financial position and quality management control of Bluechip companies make it a lucrative option for investors who are looking for high return on capital over a longer period of time.

Make big companies work for you ‘aur aap zindagi mein tarraki karein’. Happy Investing!

Disclaimer: Views expressed in this article are of author’s own. They should not be treated as an alternative to a financial consultation. We request you to consult your financial advisor and carefully read all the relevant documents before investing.


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  1. Combating Inflation and growing wealth is one of the foremost advantages of investing in mutual funds. And Bluechip funds provide consistent returns to help do exactly that. Thanks for the informative post.

    1. Consistent returns are the best part of Bluechip Mutual Funds.

  2. I always read bog posts on investments but somehow hesitate to proceed with it. This added more to my knowledge! One day I will invest! 😀

    1. Investments are a great option… Do consult your financial advisor for best results.

  3. I had been a Branch manager with ICICI Bank for 3.5 years in Mysore. ICICI MFs had few of the best performing funds. I remember investing in discovery and equity funds with decent returns. Definitely going to check this out.

    1. Thanks for your kind words. 🙂

  4. Mutual fund investment is gaining momentum. Bookmarked your post!

    1. Thank you very much.

  5. I am a fan of Mutual funds.They provide a good way of growing with big companies.

    1. Second that.

  6. Detailed one…thanks for the same

    1. Thanks for your kind words.

  7. Most of us definitely lack the expertise and time to track investments in market real time. Also there is this panic button which keeps getting switched on and we may end up taking hasty decisions which we regret later. With Fund managers especially those with a proven track record, we know that our hard earned money is in safe hands.

    1. True that. That’s the best part of Mutual Fund.

  8. Never know that investment in mutual funds can be done in safe and secure way. And now we can easily invest in large cap companies for higher and safe returns.

    1. Do read all the scheme related documents carefully before investing.

  9. Truly a safer form of investments.

    1. Thanks for reading.

  10. I have lately been having thoughts to know more about financial planning. It is mostly my husband who decides on that. Your post has helped in boosting me to cross the hurdle. Thanks for sharing. #readbypreetispanorama

    1. Thanks for your kind words.

  11. I invested in a Blue chip mutual Fund a couple of years ago. And I am completely satisfied with its performance

    1. That’s great!

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